By placing your advert, you agree to the RippleAdz Terms of Service including your obligation to comply with the Self-Serve Ad Terms and the RippleAdz Advertising Policies. You are solely responsible for ensuring that the content of your ad complies with these terms. We do not use your company data for anything other than advert targeting. The demographics you choose for targeting your advert campaign don’t reflect the personal beliefs, characteristics or values of users. Failure to comply with the Terms and Conditions, the Self-Serve Ad Terms and the Advertising Policies may result in a variety of consequences, including the cancellation of ads you have placed and the termination of your account. Otherwise, you are contracting solely with RippleAdz.

Terms and Conditions of Use

Welcome to RippleAdz at https://RippleAdz.com. Please take a moment to read these terms and conditions including our policies (“Terms”) to understand how they apply to your use of our website and any information, products or services that may you may request, disclose or order online.

Please read the rules carefully. USE OF AND/OR REGISTRATION ON ANY ASPECT OF THE WEBSITE WILL CONSTITUTE YOUR AGREEMENT TO COMPLY WITH THESE RULES.  If you cannot agree with these rules, please do not use the website. If you have any questions regarding our Website, the Terms, information, products or services, please click here to contact us.


Who owns this Website?

RippleAdz at https://RippleAdz.com is owned and operated by Leanospex (Pty) Ltd, a private company registered in the Republic of South Africa under company registration number 2017/406942/07, which has its registered office at 1244 Sudbury Street, Queenswood, Pretoria, South Africa. All rights and/or defences afforded to us in these Terms shall stand to the benefit of our group companies.

Terms and conditions apply:

These Terms apply to your use of our platform and website services. By using and registering our services on our website, you acknowledge that you have read and understood these Terms and agree to be bound by them. They represent our entire agreement with you and supersede all prior terms, conditions, warranties and/or representations to the extent permitted by law. Please do not use our Website or services if you do not agree to be bound by these Terms.

Amended or updated terms:

We may periodically update or change the Terms without notice. You should check them from time to time, as your continued use of our Website and platform will mean you accept any updated or revised Terms.

Law and arbitration:

This agreement is governed by the laws of the Republic of South Africa. Any dispute arising in relation to our agreement with you shall, to the extent permitted by law, be referred to arbitration in Cape Town at a venue to be determined by us applying the Uniform Rules of the High Court of South Africa.

Law and arbitration:

This agreement is governed by the laws of the Republic of South Africa. Any dispute arising in relation to our agreement with you shall, to the extent permitted by law, be referred to arbitration in Pretoria at a venue to be determined by us applying the Uniform Rules of the High Court of South Africa.

Use of our Website:

You are welcome to browse or use our Website and register as an end-user (receive adverts to view and get paid) or as a company, agency or individual who wants to do targeted advertising on our platform. No other use is permitted without our prior written consent. The unauthorised use, copying, reproduction, variation, modification or distribution of the content of this Website, the uploading of any unlawful or damaging information or viral software, or the creation of any links to our Website from any other site whatsoever, is strictly prohibited.

Unless otherwise specified, the Website is intended for the placement of adverts only. You may not authorise others to use your personal or business account, and you are responsible for all use of the Website and platform by you and by those you allow to use or provide access to. You may not impersonate, imitate or pretend to be somebody else when using the Website or the platform.

You may not provide to or post on our platform any of the mentioned “Banned and restricted products” in our Terms and Conditions, or any graphics, text, photographs, images, video, audio or other material that constitutes junk mail, and spam.

You agree not to use any obscene, indecent, or offensive language or to provide to or post on or through the Website any graphics, text, photographs, images, video, audio or other material that is defamatory, abusive, bullying, harassing, racist, hateful or violent. You agree to refrain from ethnic slurs, religious intolerance, homophobia and personal attacks when using the Website.

You agree not to use any sexually explicit language or to provide to or post on or through the Website any graphics, text, photographs, images, video, audio or other material that is sexually explicit, please refer to our Terms and Conditions.

You may not provide to or post on or through the Website any graphics, text, photographs, images, video, audio or other material that is encrypted, invades anyone’s privacy, or illustrates, references or encourages conduct that would constitutes a criminal offence, give rise to criminal liability or that otherwise violates any statute or regulation. You agree to use the Website only for lawful purposes and you acknowledge that your failure to do so may subject you to civil and criminal liability. You are responsible for ensuring that any graphics, text, photographs, images, video, audio or other material you provide to post on our platform or Website does not violate the copyright, trade mark, trade secret or any other personal or proprietary rights of any third party or is provided or posted with the permission of the owner/s of such rights.

The Website and platform may contain graphics, text, photographs, images, video, audio and other material that is clearly identified for your use (“Assets”). The Assets are protected by copyright, trade mark and other intellectual property laws. Nevertheless, we grant to you the limited, non-exclusive rights and license to use the Assets solely as described on the Website, as limited by this Agreement, and provided further that you keep intact any and all copyright and other proprietary notices. This includes the “look and feel” of the Website and platform and the advertising thereon (“the Website and advertising Content”).

The Website and advertising platform are protected by copyright, trademark and other intellectual property laws and are the property of Leanospex (Pty) Ltd and its authorized members. The copying, reproduction, publication, display, rearrangement, redistribution, modification, revision, alteration, cropping, re-sizing, reverse engineering, movement, removal, deletion, or other use or change by you, directly or indirectly, whether by omission or commission, of any such Website Content, including but not limited to the removal or alteration of advertising, is strictly prohibited.

You may not in any way make commercial or other unauthorised use, by publication, re-transmission, distribution, performance, caching or otherwise, of material or data obtained through the platform except as permitted by statute or expressly permitted in writing by this Agreement. You agree not to disrupt, overwhelm, attack, modify, reverse engineer or interfere with the platform or its associated software, hardware and/or servers in any way, and you agree not to impede or interfere with others’ use of the platform.

Other than getting permission from us, you may not attempt to gain access to our servers by any means, including, without limitation, by using administrator’s passwords or by masquerading as an administrator while using the Website or platform or otherwise.

You agree to indemnify RippleAdz against any loss, damage, harm, claim or any other cost whatsoever that we may sustain as a result of your use of our Website and/or its contents contrary to these Terms.

We use a registered username (for companies and individuals) to identify the computer device with which you connect to our Website and platform. We reserve the right to restrict your use and access to our Website and platform or part thereof in the event of any unauthorized use.

We reserve the right to suspend our Website or platform or any part thereof or terminate your account at any time if we, in our sole discretion, determine that you are not using the Website and platform in compliance with these Terms or if we believe the information provided by you is untrue, inaccurate or incomplete.

Any indulgence of extension of time granted to you shall not be construed as a waiver or variation of any of our rights or remedies in these Terms or law.

Use of our Website outside South Africa:

Customers who are not residents of South Africa will not be able to use our service until such time that the service will be available in your country.

Privacy policy and information security:

Your privacy is very important to us and therefore any information that you upload on our Website including any payment card information will be stored on a secure server. Our secure server encrypts your identity number and payment card details in order to minimise the risk of unauthorised disclosure or interception. We will not disclose, sell or rent your personal information to third parties, personal detail and data gathered from our questionnaires will be used for your own advantage when viewing adverts and get paid for it without your consent unless we are compelled to do so by law. We may do so if you have granted consent thereto.

Whilst all reasonable efforts are taken to ensure that your personal information and/or credit card details are protected over the internet. We cannot guarantee the absolute security of any information you exchange with us.

Accuracy of Website content:

All reasonable steps are taken to ensure that the information on our Website is accurate and up-to-date. We do not, however, warrant that the content or information displayed is always accurate, complete and/or current. Any comments uploaded by our users, any advert that’s uploaded by agencies, individuals or companies or any authorised experts invited as our guests are done in such a way that it represents our views, opinions, beliefs or values.

Your comments:

We value your comments, ideas, suggestions and feedback. We will not respond to, maintain or compensate you in any way whatsoever for your Comments. Once received, your Comments will become our property and we will not be limited in any way in the use, commercial or otherwise, of any of your Comments.

RippleAdz does not necessarily endorse, support, sanction, encourage, verify or agree with the comments, opinions or statements posted on forums, blogs or otherwise contained in the Website. Any information or material placed online, including advice and opinions, are the views and responsibilities of those who post the statements and do not necessarily represent the views of RippleAdz or its third-party service providers. You agree that RippleAdz and its third-party service providers are not responsible, and shall have no liability to you, with respect to any information or materials posted by others, including defamatory, offensive or illicit material, even material that violates this Agreement.

You warrant that your Comments do not and will not violate the right(s) of any third party, including copyright, trademark, privacy or any other personal or proprietary right. You agree not to disclose, submit or offer any Comments that are or contain any defamatory, unlawful, abusive or obscene material. We disclaim any liability towards any third party regarding your Comments and you shall remain accountable towards any third party regarding any harm caused by your Comments.

Intellectual property:

All rights, including copyright, trade mark and other intellectual property rights embodied in any logos, text, images, video, audio or other material on this Website are owned by or licensed to us. All data and information communicated to or from the Website including its database also belong solely to us or our licensors. You agree to sign all documents as we may reasonably require in order to assign any rights that you may acquire in the content of our Website and platform. You agree also to waive any moral rights in such content. You are permitted to view, print or store electronically a copy of any information on our Website, including these Terms, solely for your personal, lawful, non-commercial use. Unauthorised use, reproduction, modification and/or distribution is strictly prohibited and constitutes an unlawful infringement of our intellectual property rights.

Use of our logos, content and images:

You are not permitted to use the content of our Website, our logos or any product or other images that appear on our Website without our prior written consent. Unauthorised use, reproduction, modification and/or distribution is strictly prohibited and constitutes an infringement of our or our licensors’ intellectual property rights.

Advertising and hyperlinks:

External hyperlinks may appear on our Website. The hyperlinks may not be construed to constitute any relationship between us and any linked third party or any endorsement by us of such third party, and use of or reliance on any external links provided is at your own risk. Advertising and other promotional material of third parties may appear on our Website from time to time. We do not endorse such third parties or their products and/or services. Your reliance on any information contained in such material is entirely at your own risk.

Disclaimers and exclusions of liability:

Use of our Website and platform is entirely at your own risk. We make no representations or warranties of any kind, whether express or implied. We do not warrant that the functions provided by the Website and platform will be uninterrupted or error-free, or that the Website or the server that makes it available are free from viruses or other harmful components. We accept no liability, to the extent permitted by law, for any direct, indirect, incidental, special or consequential loss or damage of any kind whatsoever or howsoever caused arising from the access or use of our Website and platform or the purchase of any of our products or services.

You agree, to the extent permitted by law, to indemnify us against any loss or damage suffered or liability incurred by reason of any act or omission on your part or that of any third party acting on your behalf in connection with your use of our Website and platform and/or your purchase of any products or services obtained from advertisers. Notwithstanding any other provisions contained herein, our liability arising from any breach of these Terms.


You hereby indemnify RippleAdz and its affiliates, employees, agents, representatives and third-party service providers, and hereby defend and hold each of them harmless from any and all claims and liabilities (including legal costs on the attorney-client scale) which may arise from your submissions, from your unauthorised use of material obtained through the Website or adverts, or from your breach of this Agreement, or from any such acts through your use of the Website and platform.

The following will apply to your advert placement:

Banned and Restricted Products You Can’t Advertise on RippleAdz

1. Tobacco Products

RippleAdz doesn’t allow the advertising of tobacco and tobacco-related products, including these:

  • Cigarettes
  • Cigars
  • Chewing tobacco
  • Tobacco pipes
  • Hookahs
  • Hookah lounges
  • Rolling papers
  • Vaporized tobacco delivery devices
  • Electronic cigarettes

However, RippleAdz does allow ads that promote blogs or groups about tobacco. Other tobacco-related ads are also allowed, such as those that promote anti-smoking campaigns, e-books, counselling services for smoking addiction, rehabilitation programs, and facilities for smokers.

2. Weapons and Explosives

RippleAdz doesn’t allow ads promoting weapons, including the following:

  • Firearms
  • Ammunition
  • Fireworks
  • Explosives
  • Knives
  • Tasers

If your ads link to landing pages where people can purchase weapons, those ads will be flagged by RippleAdz.

Images of weapons are acceptable, as long as the weapon is not pointed directly at the person seeing it. Ads that promote blogs or groups about weapons are allowed. Those ads may contain images of weapons, as long as they are not pointed directly at the users seeing the ad.

3. Derogatory Personal, Political, and Religious Content

RippleAdz bans ads that promote hatred against its users. In particular, the social media company doesn’t allow ads attacking the following:

  • Race
  • Sex
  • Creed
  • National origin
  • Religious affiliation
  • Marital status
  • Sexual orientation
  • Gender identity
  • Language

If your ads promote hate speech against any of the above, they will be rejected and your account flagged.

4. SpyCams and Surveillance Equipment

James Bond may be the world’s most famous spy, but his new idea for a spy store won’t get very far on RippleAdz. RippleAdz doesn’t allow the promotion of spy cams, mobile phone trackers, or other surveillance equipment. The promotion of private detective services may be allowed, so be on the lookout for Magnum PI.

5. Counterfeit Goods

A study shows that nearly 25% of luxury-item ads on digital media were leading to sites that may promote or facilitate the sale of counterfeit goods. RippleAdz has taken a firm stance and will block any ads that fall within this category.

6. Fake Documents

Forgers looking to expand from dark alleyways and windowless vans will run into problems on RippleAdz. Ads may not promote fake documents such as degrees, passports, and immigration papers.

7. Adult Products and Services

As a general rule, RippleAdz ads may not contain nudity, overly sexual, or pornographic material of any kind. But how much skin can be shown in a RippleAdz ad before it gets rejected? Here are examples of what RippleAdz rejects and approves.

RippleAdz Ad Was Approved

  • RippleAdz ad with a woman in a t-shirt with minimal cleavage.
  • RippleAdz ad with a woman in a low V-neck t-shirt with noticeable cleavage.
  • RippleAdz ad with a woman in a normal swimsuit.
  • RippleAdz ad with woman in a normal t-shirt wearing underwear or boy shorts.

RippleAdz Ad Was Rejected

  • RippleAdz ad with a woman in shorts with no shirt, hands covering breasts.
  • RippleAdz ad with normal shorts with low cut t-shirt exposing some underside of the breast.
  • However, ads for family planning services and contraceptives are allowed.

8. Penny Auctions

Penny auctions lure consumers into thinking they are able to purchase high-ticket items like iPads, designer handbags, and other electronics for a margin of the retail price. What the companies don’t disclose is that you must pay to bid, meaning multiple people are paying money, but only the highest bidder receives the final item. RippleAdz has stated that no ads may promote penny auctions, bidding fee auctions, and other similar business models.

9. Alcohol

Although alcohol is allowed, you must abide by local laws. The promotion of alcoholic beverages is not allowed to persons under the age of 18 and to members who do not want to see alcohol adverts.

10. Body Parts

Because the sale of body parts is illegal, it also isn’t allowed on RippleAdz. “Body parts” specifically refer to the illegal sale of organs.

11. Cannabis

Although legal in several overseas countries, any promotion of cannabis is banned from the site. This includes cannabis paraphernalia, such as bongs and rolling papers.

Ads may not promote or offer the sale of THC products or cannabis products containing related psychoactive components. Ads may not promote or offer the sale of cannabidiol (CBD) or similar cannabinoid products. Ads that promote or offer the sale of Hemp products must comply with all applicable local laws, required or established industry codes and guidelines.

12. Dating

Although dating ads are allowed on the platform, advertisers must abide by RippleAdz’s policies to make sure their ads are approved to run. Advertisers must also be pre-approved by RippleAdz to run ads.

13. Drug Tests and Exam-Taking Services

Services that involve taking exams or drug tests on behalf of clients are banned from RippleAdz.

14. Fake Followers Services

Companies that offer to sell fake followers, engagement, or website traffic to clients are banned from the platform.

15. Gambling

Only allowed to persons over the age of 18

16. Hacking and Surveillance

Services and software for hacking and surveillance are not allowed on the platform.

17. Illegal Automobile Modification Products

Illegal automobile modification products are banned from RippleAdz. Here are the five most common products: Radar detectors Loud exhaust Under-body neon lights Modified headlights and taillights Super dark tint

18. Lottery

Lottery ads are allowed but with restrictions. Government-run lotteries are allowed, as long as their targeting abides by the law.

19. Pyramid schemes and Ponzi scams

Any pyramid schemes or Ponzi scams are banned from RippleAdz, all related adverts will be scrutinized

20. Payday and Short-Term Loans

The following loans are banned from RippleAdz:

  • Payday loans
  • Paycheck advances
  • Bail bonds
  • Short-term loans (90 days or less)

21. Online Pharmacies

Ads for online pharmacies are allowed, but ads for pharmaceutical drugs are not.

22. Politics

Although political advertisers must first be approved to run ads, political ads are usually allowed on RippleAdz, as long as they abide by applicable laws and rules of RippleAdz

23. Recreational Drugs

Recreational drugs and drug paraphernalia are banned from RippleAdz.

24. Prescription Drugs

Prescription drugs are not allowed

25. Rehab

Ads for rehabilitation centres are allowed but with restrictions.

26. Reproductive Health

Ads promoting reproductive health are allowed but with limitations.

27. Spyware and Malware

Spyware (spy cams, phone tracking devices) and malware (computer viruses) are not allowed on RippleAdz.

28. Subscription Services

  • Subscription services with the following conditions are not allowed:
  • Negative options
  • Automatic Renewal
  • Free-to-pay conversion billing

Ads for subscription services must disclose information on pricing and recurrent billing.

29. Unauthorized Set-Top Boxes

Unauthorized set-top boxes are not allowed on RippleAdz.

30. Unsafe Supplements

Unsafe supplements, such as anabolic steroids, chitosan, comfrey, dehydroepiandrosterone, ephedra, and human grow hormones, are banned from RippleAdz.

31. Binary Options

RippleAdz bans financial products and services associated with misleading or deceptive practices. The following are not allowed: Binary options Initial coin offerings Contracts for different trading

32. Inflammatory content

Ads must not contain claims that a person or group of people are a threat to the physical safety, health or survival of others on the basis of race, ethnicity, national origin, religious affiliation, sexual orientation, caste, sex, gender, gender identity, serious disease, disability or immigration status.

Ads must not promote statements of inferiority, contempt or disgust, or other content identified in tier 2 of the Community Standards’ Hate Speech policy, based on legal immigration status.

32. Militarised social movements and violence-inducing conspiracy networks

Ads must not contain praise, support or representation of individuals or groups designated by RippleAdz under tier 3 of the Community Standards Dangerous individuals and organisations policy.

Deceptive content

Content that may deceive or mislead people.

Unacceptable business practices

Ads must not promote products, services, schemes or offers using deceptive or misleading practices, including those meant to scam people out of money or personal information.

Cheating and deceitful practices

Ads may not promote products or services that are designed to enable people to engage in cheating or deceitful practices.

Unrealistic outcomes

Ads must not contain promises or suggestions of unrealistic outcomes as specified below for health, weight loss or economic opportunity.

Circumventing systems

Ads must not use tactics that are intended to circumvent our ad review process. This includes techniques that attempt to disguise the ad’s content or destination (landing) page. See more here for other advertiser behaviour that we prohibit.

Prohibited financial products and services

Ads must not promote financial products and services that are frequently associated with misleading or deceptive promotional practices.

Spyware or malware

Ads must not contain spyware, malware or any software that results in an unexpected or deceptive experience.

Non-existent functionality

Ads must not contain images that portray non-existent functionality. This includes imagery that replicates play buttons, notifications or checkboxes, as well as ads containing features that do not work, such as multiple-choice options in the ad creative itself.

Dangerous content

Content that may negatively affect people’s health and safety.

Objectionable content

Content that may lead to negative experiences.

Grammar and profanity

Ads must not contain profanity or incorrect grammar and punctuation. Symbols, numbers and letters must be used properly, without the intention of circumventing our ad review process or other enforcement systems.

Low-quality or disruptive content

Ads must not contain content leading to external destination (landing) pages that provide an unexpected or disruptive experience. This includes misleading ad positioning, such as overly sensationalised headlines or prompts for users to inauthentically interact with the ad and leading people to landing pages that contain minimal original content and a majority of unrelated or low-quality ad content. For more information on what we consider low quality, visit our Business Help Centre.

Personal attributes

Ads must not contain content that asserts or implies personal attributes. This includes direct or indirect assertions or implications about a person’s race, ethnicity, religion, beliefs, age, sexual orientation or practices, gender identity, disability, physical or mental health (including medical conditions), vulnerable financial status, voting status, membership in a trade union, criminal record or name.

Sensational content

Ads must not contain shocking, sensational or excessively violent content.

Commercial exploitation of crises and controversial events

Ads must not contain content that exploits crises or controversial events for commercial purposes.

Personal health and appearance

Ad content must not imply or attempt to generate negative self-perception in order to promote diet, weight loss or other health-related products.

Content-specific restrictions

Content associated with certain kinds of businesses or products.

Cosmetic procedures and wellness

Ads marketing weight loss products and services must be targeted to people aged 18 or older. Ads marketing cosmetic surgeries and procedures must be targeted to people aged 18 or older. Ads marketing dietary, health or herbal supplements must be targeted to people aged 18 or older.

Financial and insurance products and services

Ads promoting credit cards, loans or insurance services must be targeted to people aged 18 or older and must not directly request the input of any personally identifiable information within the ad’s destination (landing) page.

Advertisers promoting financial products and services must demonstrate that they are authorised by the relevant regulatory authorities where this is a requirement, and any such authorisation may be subject to review by RippleAdz. Advertisers are also required to comply with disclosure requirements set by law.

Cryptocurrency products and services

Ads may not promote cryptocurrency trading platforms, software and related services and products that enable monetisation, reselling, swapping or staking of cryptocurrencies without prior written permission. To apply, please go to our “request a call back” section.

Social issue, electoral or political advertising

Content that promotes social issue, electoral or political views.

Ads about social issues, elections or politics

Advertisers can run ads about social issues, elections or politics, provided that the advertiser complies with all applicable laws and the authorisation process required by RippleAdz. RippleAdz may restrict issue, electoral or political ads. In addition, certain content related to elections may be prohibited by local law or removed in specific regions ahead of voting.

Product and format-specific policies

Content associated with additional format-specific requirements.

Non-functional landing page

Ads must not direct people to non-functional landing (destination) pages. This includes landing page content that interferes with a person’s ability to navigate away from the Page.

Video ads

Video ads and other dynamic ad types must comply with all of the rules listed in these Advertising Standards, including the Community Standards, as well as the policies below:

1. Disruptive content

Videos and other similar ad types must not use overly disruptive tactics, such as flashing screens.

2. Entertainment-related Restrictions

Ads for film trailers, TV shows, video game trailers and other similar content are only allowed with prior written permission from RippleAdz and must target people who are 18 years or older. Excessive depictions of the following content within these ads are not allowed:

  • Drugs and alcohol use
  • Adult content
  • Profanity
  • Violence and gore

Lead ads

Advertisers must not create lead ads questions to request the following types of information without our prior written permission.


Advertisers must not use targeting options to discriminate against, harass, provoke or disparage people, or to engage in predatory advertising practices. If advertisers target their ads to custom audiences, they must comply with the applicable terms when creating an audience. Relevance Ads must clearly represent the company, product, service or brand that is being advertised. All ad components, including any text, images or other media, must be relevant to the product or service being offered. The products and services promoted in an ad must match those promoted on the landing page. Learn more about ad quality best practices that can improve ad performance. Branded content Ads promoting branded content must tag the featured third-party product, brand or business partner using the branded content tool. Branded content within ads is defined as a creator or publisher’s content that features or is influenced by a business partner for an exchange of value. When promoting branded content integrations, advertisers must use the branded content tool (please learn more here on how to tag the featured third-party product, brand or business partner). Beyond rejecting ads that violate our policies, we also review and take action, such as restricting the ability to advertise, on an advertiser’s business account or its assets, such as ad accounts, Pages and user accounts for violating the below policies. If you believe that your ad account, user account, Page or business account was incorrectly restricted, you can request a review of the decision in Account Quality Violating Content Advertisers must comply with our advertising policies. If we find that an ad account, Page, user account or business account has violated our policies, an advertiser may face advertising restrictions depending on the type and severity of the violation. Self-serve Ad Terms The following terms (“Self-serve Advertising Terms” or “Self-serve Ad Terms”) apply to your use of RippleAdz Products (such as the self-service advertising interfaces and website links) for creation, submission and/or delivery of any advertising or other commercial or sponsored activity or content (collectively, “Self-serve Ad Interfaces”) and any Advertising campaign you place through the Self-serve Ad Interfaces (“Advertising campaign”). You can target your desired audience by choosing your demographics (3 demographics for free) ads to be delivered on RippleAdz, our publisher network or any place where we serve ads. When you place an advert, you will tell choose the type of advertising you want to place on the network, the amount you want to spend or the size of your audience. If we accept your Campaign, we will deliver your advert to the selected audience. When serving your ad, we use our best efforts to deliver the ads to the audience you specify or to achieve the outcome you select, although we cannot guarantee in every instance that your ad will reach its intended target or achieve the outcome you select, therefore RippleAdz will monitor your advert progress in Advertising campaign to provide you with 100% feedback on every campaign. Your ads must comply with all applicable laws, regulations and guidelines, as well as our Advertising Policies. Failure to comply may result in a variety of consequences, including the cancellation of ads that you have placed and termination of your account. We may reject or remove any ad for any reason. You will pay for your Advertising campaign in accordance with the following: You will comply with our Terms and Conditions as specified in our T&C’s to the extent applicable. You will pay all amounts specified in each Advertising campaign you place, along with any applicable taxes. The amount you owe for each Advertising campaign will be calculated based on your targeted audience (demographics, number of questions). By placing an Advertising campaign, you authorise us to obtain your personal and/or business credit report from a credit bureau, either when you place an Advertising campaign or at any time thereafter. You are responsible for maintaining the security of your advertising account, and you understand that you will be charged for any Advertising campaign placed on or through your advertising account. No advertising campaign will go live until the cost of the advert campaigns reflects in our bank account. You can cancel an Advertising campaign at any time, please refer to “E”, once payment is received and the campaigns is launched there will be no refund. The amounts that we charge you may be subject to and include applicable taxes and levies, including without limitation withholding taxes. You are responsible for bearing and remitting any taxes that apply to your transactions. You will indemnify and hold us harmless from and against any claim arising out of your failure to do so. If your payment method fails your campaign will not be advertised to the network, adverts will only go live once payments reflects. From time to time, we need to test improvements to our audiences and delivery systems, which could impact your advertising. Our testing is designed to improve the effectiveness of your advertising performance. We reserve the right to test when we believe it will be beneficial for advertiser performance. Our system will determine the size, placement and positioning of your ads. Scheduling of delivery is subject to your payment and scrutinising and complying of the content of your advert campaign. We do not guarantee the reach or performance that your ads will receive after the first delivery, therefore your campaign will be delivered to the same chosen demographic until 100% feedback is achieved, e.g., if 1000 members are targeted, we will provide feedback for 1000 members. We cannot control how members will react to your campaign. We have a system in place that will detect activity on your campaign, but we are not responsible for any fraud, technological issues or other potentially invalid feedback or activity that may affect the effectiveness of your campaign. Our agreement to deliver your ad will end when we have completed your Advertising campaign. You understand, however, that: Once your campaign is live, ads are public information. Ads may be viewed and accessed outside the targeted audience (from the RippleAdz website running the ads on a separate page for further exposure). If users have interacted with your ad, your ad may remain on our website unless otherwise decided by you (e.g., shared on our website until the time expires on our website (30 days). You consent that RippleAdz may disclose your advertising content, and all information associated with your advertising, to a governmental entity or body if RippleAdz believes that disclosure would assist in a lawful investigation. We will provide you with reports and detailed information regarding your ad survey, all answers to your questions, “Yes” or “No”, sliders, answers as well as other requested information required from members who watched your adverts, and how your ads are performing. Your use of these reports is subject to the Data Use Restrictions in our Advertising Policies. We may provide a business, and all those who advertise for the business, with information about the number of ads being run, progress and other feedback for the business across the RippleAdz network and any applicable restrictions on those ads. We offer tools to provide transparency to our users about how RippleAdz advertising works and control over their ads experience, including information sufficient to show them why they are being shown specific ads. You agree that information associated with your advertising may be included in these tools, and that those tools may affect your ability to advertise to those users or to prevent them from seeing your ads. You will not issue any press release or make public statements about your relationship with RippleAdz or the RippleAdz network without our prior written permission. If you are placing ads on someone else’s behalf, you must have permission to place those ads, and agree as follows: You represent and warrant that you have the authority to and will bind the advertiser to these Self-serve Ad Terms and the Terms of Service, and the Commercial Terms, to which you also agree. If the advertiser you represent violates these Self-serve Ad Terms, the Terms of Service or the Commercial Terms, we may hold you responsible for that violation. You agree that we may provide campaign reporting information to the end advertiser for whom you placed a campaign. We may ask you to review and accept supplemental terms that apply to your use of a specific feature or functionality made available through the Self-serve Ad Interfaces. To the extent that those supplemental terms conflict with these Self-serve Ad Terms, the supplemental terms will govern with respect to your use of the specific feature or functionality to the extent of the conflict. We may change or update these Self-serve Ad Terms from time to time and your continued use of the Self-serve Ad Interfaces constitutes acceptance of those changes. Contracting party: If you reside or have your principal place of business in South Africa, RippleAdz provides the Self-serve Ad Interfaces. If you reside or have your principal place of business outside South Africa this service is not available to you yet, detail will be available on our website. For the avoidance of doubt, regardless of which entity you contract with (as described in Sections 16.a, 16.b and 16.c), RippleAdz’s Advertising Policies (and its Community Standards as incorporated) are enforced under the Terms of Service by the entity that provides the RippleAdz Products under the applicable Terms of Service in South Africa. Any claim, cause of action or dispute that arises out of or relates to these Self-serve Ad Terms is subject to the dispute’s resolution clause in the Commercial Terms. These Self-serve Ad Terms will terminate in the event of any termination of the Commercial Terms, but the following provisions will still apply: the lead-in paragraph and Sections 2, 4, 8-12 and 15-18. Effective date: 01 January 2023. Terms of Service RippleAdz provides a service that enable people to earn from a network of people by watching adverts, and give companies the opportunity to grow their businesses through effective and targeted marketing. These Terms govern your use of the platform, the services and software that we offer, except where we expressly state that separate terms (and not these) apply. These services are provided to you by RippleAdz. We do charge you to use RippleAdz’s network (certain features are for free when choosing demographics, and as decided by management, from time-to-time specials will be offered that may include free offerings) or the other products and services covered by these Terms, unless we state otherwise. Instead, businesses, organisations and other persons pay us to show you ads for their products and services. By using our Platform, you agree that we can show you ads that we think may be relevant to you and your interests. We use your personal data to help determine which personalised ads to show you. We don’t sell your personal data to advertisers, and we don’t share information that directly identifies you (such as your name, email address or other contact information) with advertisers unless you give us specific permission. Instead, advertisers can choose which demographic and the kind of audience that they want to see their ads, and we show those ads to people who may be part of that demographic. We provide advertisers with reports about the performance of their ads that help them understand how people are interacting with their content. See Section 2 below to learn more about how personalised advertising under these Terms works on the RippleAdz network. Our Privacy Policy explains how we collect and use your personal data to determine some of the ads that you see and provide all of the other services described below. You can also go to your profile page any time to review the privacy choices that you have about how we use your data. 1. The services we provide Our mission is to give people the opportunity to empower themselves through a simple and effective income platform to build a better future. To help advance this mission, we provide the services described below to you: Provide a personalised experience for you: Your experience on RippleAdz is unlike anyone else’s: from the advert and survey and other content that you see in RippleAdz News Feed or our video platform to the RippleAdz Pages that you follow and other features you might use, such as RippleAdz advert platform and market research. For example, we use data we gather from our members to provide the most accurate and detailed demographic, the choice of demographic and questions you select, to perfect your advertising campaign. Connect you with people and organisations that you care about: We help you find and connect with people, groups, businesses, organisations and others that matter to you across the RippleAdz platform you use. We use data to make suggestions for you about the demographic you choose to advertise – for example, area, age, gender, income bracket, type of car, insurance, just to mention a few to send an advert to. We believe that our services are most useful when people are not spammed with useless information or adverts, people react better to adverts once it’s part of their interest. Help you discover content, products and services that may interest you: We show you personalised ads, offers and other commercial content to help you discover content, products and services that are offered by the many businesses and organisations that use RippleAdz. Section 2 below explains this in more detail. Promote the safety, security and integrity of our services, combat harmful conduct and keep our community of users safe: People will only join the RippleAdz network if they feel safe and secure. We work hard to maintain the security (including the availability, authenticity, integrity and confidentiality) of our members data and services. We employ dedicated people, work with external service providers, partners and other relevant entities and develop advanced technical systems to detect potential misuse of our network, harmful conduct towards members and situations where we may be able to help support or protect our members, including to respond to user reports of potentially violating content. If we learn of content or conduct such as this, we may take appropriate action based on our assessment that may include notifying you, offering help, removing content, removing or restricting access to certain features, disabling an account or contacting law enforcement. We share data across the platform when we detect misuse or harmful conduct by advertisers or users using our platform or to help keep our users and the community safe. RippleAdz may access, preserve, use and share any information it collects about you where it has a good faith belief that it is required or permitted by law to do so. For more information, please review our Privacy Policy. Use and develop advanced technologies to provide safe and functional services for everyone: We use and develop advanced technologies such as artificial intelligence, machine learning systems and augmented reality so that people can use our platform and system safely regardless of physical ability or geographic location. For example, technology such as this helps advertisers to make sure that adverts are watched and rated as required by the advertiser. We also build sophisticated network and communication technology to help more people connect to the network in areas with limited access. And we develop automated systems to improve our ability to detect and remove abusive and dangerous activity that may harm our community and the integrity of our platform. Research ways to make our services better: We engage in research to develop, test and improve our Products. This includes analysing data that we have about our users, and understanding how people use our Products, for example by conducting surveys and testing and troubleshooting new features. Our Privacy Policy explains how we use data to support this research for the purposes of developing and improving our services. Provide consistent and seamless experiences across the Meta Company Products: Our platform help you find and connect with people, businesses that are important to you. We design our systems so that your experience is consistent and seamless across the different demographics that exist on our platform, for example, we use data about the people you engage with on RippleAdz to make it easier for you to advertise to them, and we enable you to receive 100% feedback through our survey and payment system. Ensuring access to our services: To fully make use of our comprehensive services we enable you to connect with the perfect demographic for your advert campaign that allows you feedback nowhere else found. We need to transfer, store and distribute content and data to our data centres, partners and systems around the world, including outside your country of residence. The use of this global infrastructure is necessary and essential to provide our services. This infrastructure is fully owned, operated or controlled by RippleAdz. 2. How our services are funded RippleAdz are for free to members of public to view adverts, some of the products and services we offer we may charge for example airtime etc. by using the RippleAdz Products covered by these Terms, you agree that we can show you ads that businesses and organisations pay us to promote on and off the RippleAdz platform. We use your personal data, such as information about your age, race gender salary…etc. and interests, to show you ads that are more relevant to you. Protecting people’s privacy is central to how we’ve designed our ad system. This means that we can show you relevant and useful ads without telling advertisers who you are. We don’t sell your personal data. We allow advertisers to choose a very specific demographic, and the kind of audience that they want to see their ads (for example, people between the ages of 18-35 who like cycling). We then show their ad to people who might be interested (you don’t have to view the advert). We also provide advertisers with reports about the performance of their ads to help them understand how people are interacting with their content on and off RippleAdz. For example, we provide general demographic and interest information to advertisers (the specific demographic they chose, an ad was seen by a woman between the ages of 25 and 34 who lives in Madrid and owns a car without insurance) to help them better understand their audience. We don’t share information that directly identifies you (information such as your name or email address that by itself can be used to contact you or identifies who you are) unless you give us specific permission, some adverts may request a call back or to order a certain product. Learn more about how RippleAdz ads work here. We collect and use your personal data in order to provide the services described above for you. You can learn about how we collect and use your data in our Data Policy. You have controls over the types of ads and advertisers you see, and the types of information we use to determine which ads we show you. 3. Your commitments to RippleAdz and our community We provide these services to you and others to help advance our mission and to ensure a better life for 1000’s of people that are without an income. In exchange, we need you to make the following commitments: 1. Who can use RippleAdz When people stand behind their opinions and actions, our community is safer and more accountable. For this reason, you must: Provide for your account the same name that you use in everyday life. provide accurate information about yourself; Only create one account (your own) and use it for personal purposes. not share your password, give access to your RippleAdz account to others or transfer your account to anyone else (without our permission). We provide you with a bank account, you are responsible for your own taxes. Not to abuse the network in any form or way that will cause harm or damage to the RippleAdz name or logo. You are not allowed to charge any individual any form of money for signing them up on the network. You are not allowed to ask them for their account details to transfer their funds into your account. It is your responsibility to make sure you update you “WILL” in the event you pass away. We try to make RippleAdz broadly available to everyone, but you cannot use RippleAdz if: You are under 6 years old. You are a convicted sex offender. We have the right to disabled your account for violations of our Terms, or other terms and policies that apply to your use of RippleAdz. If we disable your account for a violation of our Terms and policies, you agree not to create another account without our permission. Receiving permission to create a new account is provided at our sole discretion, and does not mean or imply that the disciplinary action was wrong or without cause. You are prohibited from receiving our products, services or adverts under applicable laws. 2. What you can share and do on RippleAdz We want companies and members of public to use RippleAdz share content that is important to them, but not at the expense of the safety and well-being of others or the integrity of our community. You therefore agree not to engage in the conduct described below (or to facilitate or support others in doing so): You may not use our Products to do or share anything: That violates these Terms or other terms and policies that apply to your use of our Products and services. That is unlawful, misleading, discriminatory or fraudulent (or assists someone else in using our Products in such a way). That you do not own or have the necessary rights to share. That infringes or violates someone else’s rights, including their intellectual property rights (such as by infringing another’s copyright or trademark, or distributing or selling counterfeit or pirated goods), unless an exception or limitation applies under applicable law. You may not upload viruses or malicious code, use the services to send spam or do anything else that could disable, overburden, interfere with or impair the proper working, integrity, operation or appearance of our services, systems or Products. You may not proxy, request or collect Product usernames or passwords, or misappropriate access tokens. You may not sell, license or purchase any data obtained from us or our services, except as provided in the Platform Terms. You may not misuse any reporting, flagging, dispute or appeals channel, such as by making fraudulent, duplicative or groundless reports or appeals. We can remove or restrict access to content that is in violation of these provisions. We can also suspend or disable your account for conduct that violates these provisions, as provided in Section 4. If we remove content that you have shared in violation of our Terms, we’ll let you know and explain any options you have to request another review, unless you seriously or repeatedly violate these Terms or if doing so may expose us or others to legal liability; harm our community of users; compromise or interfere with the integrity or operation of any of our services, systems or Products; where we are restricted due to technical limitations; or where we are prohibited from doing so for legal reasons. For information on account suspension or termination, see Section 4.B below. To help support our community, we encourage you to report content or conduct that you believe violates your rights (including intellectual property rights) or our Terms and Policies, if this feature exists in your jurisdiction. We also can remove or restrict access to content features, services or information if we determine that doing so is reasonably necessary to avoid or mitigate misuse of our services or adverse legal or regulatory impacts to Meta. 3. The permissions you give us We need certain permissions from you to provide our services: Permission to use personal data to accurately receive adverts. That you create and share: Some advert content that you upload, such as photos or videos, may be protected by intellectual property laws. You retain ownership of the intellectual property rights (things such as copyright or trademarks) in any such content that you create and share on RippleAdz. Nothing in these Terms takes away the rights you have to your own content. You are free to share your content with anyone else, wherever you want. However, to provide our services (adverts to our network) we need you to give us some legal permissions (known as a “License”) to use this content. This is solely for the purposes of providing and improving our Products and services as described in Section 1 above. Specifically, when you upload content that is covered by intellectual property rights on our platform, you grant us a non-exclusive, transferable, sub-licensable, royalty-free and worldwide licence you give us permission to share it with our network (again, consistent with your settings) This licence will end when your content is deleted or expire from our systems. You can’t delete content that you uploaded that is already shared on the network at any time. Learn more about how to delete your account. Permission to use your information: You give us permission to use your information about actions that you have taken on RippleAdz in connection with ads, offers and other sponsored or commercial content that we display on our platform, with compensation to you. For example, we show you an advert and you get paid, if the members in your network view adverts you also get paid for their efforts. 4. Limits on using our intellectual property If you use content covered by intellectual property rights and make it available on our platform (for example, images, designs, videos or sounds, which you add to content that you create or share on RippleAdz), we don’t have rights to that content. You must obtain your own permission (or permission under an open-source licence) to modify, translate, create derivative works of, decompile or reverse-engineer their products or their components to use as part of your advert campaign, we don’t take responsibility. Updates 1. Updating our Terms We work constantly to improve our services and develop new features to make our Products and services better for you and our community. As a result, we may need to update these Terms from time to time to accurately reflect our services and practices, to promote a safe and secure experience on our Products and services, and/or to comply with applicable law. We will only make any changes if the provisions are no longer appropriate or if they are incomplete, and only if the changes are reasonable and take due account of your interests, or if the changes are required for safety and security purposes or to comply with applicable law. We will notify you (for example, via the application) that we will make changes to these Terms and give you an opportunity to review them before they go into effect, unless changes are required by law. Once any updated Terms are in effect, you will be bound by them if you continue to use our Products and services. We hope that you will continue using our Products, but if you do not agree to our updated Terms and no longer want to be a part of RippleAdz, you can delete your account at any time. 2. Account suspension or termination We want RippleAdz to be a place where people feel welcome and safe to express themselves and share their thoughts and ideas via the adverts and surveys. If we determine, in our discretion, that you have clearly, seriously or repeatedly breached our Terms or Policies, including, in particular, the protection of user data, we may suspend or permanently disable your access to RippleAdz, and we may permanently disable or delete your account. We may also disable or delete your account if you repeatedly infringe other people’s intellectual property rights or where we are required to do so for legal reasons. We may disable or delete your account if, after registration, your account is not confirmed, your account is unused and remains inactive for an extended period of time or if we detect that someone may have used it without your permission and we are unable to confirm your ownership of the account. Learn more about how we disable and delete accounts. Where we take such action, we’ll let you know and explain any options you have to request a review, unless doing so may expose us or others to legal liability; harm our community of users; compromise or interfere with the integrity or operation of any of our services, systems or Products; where we are restricted due to technical limitations; or where we are prohibited from doing so for legal reasons. You can learn more about what you can do if your account has been disabled and how to contact us if you think that we have disabled your account by mistake. If you delete or we disable or delete your account, these Terms shall terminate as an agreement between you and us, but the following provisions will remain in place: 3, 4.2-4.5. 3. Limits on liability We work hard to provide the best Products we can and to specify clear guidelines for everyone who uses them. Our Products, however, are provided “As is,” and to the extent permissible by law, we make no guarantees that they always will be safe, secure, or error-free, or that they will function without disruptions, delays, or imperfections. To the extent permitted by law, we also disclaim all warranties, whether express or implied, including the implied warranties of merchantability, fitness for a particular purpose, title and non-infringement. We do not control or direct what people and others do or say, and we are not responsible for their actions or conduct (whether online or offline) or any content that they share (including offensive, inappropriate, obscene, unlawful and other objectionable content). We cannot predict when issues may arise with our network or accessibility to adverts or members on the network. Accordingly, our liability shall be limited to the fullest extent permitted by applicable law. To the fullest extent permitted by applicable law, under no circumstance will we be liable to you for any lost profits, revenues, information, or data, or consequential, special, indirect, exemplary, punitive or incidental damages arising out of or related to these Terms of RippleAdz (however caused and on any theory of liability, including negligence), even if we have been advised of the possibility of such damages. 4. Disputes We try to provide clear rules so that we can limit or hopefully avoid disputes between you and us. If a dispute does arise, however, it’s useful to know upfront where it can be resolved and what laws will apply. RippleAdz cannot be held liable or responsible for products or services that are advertised on the network which have violated or damage you in any way or form, nor for products or services that does not live up to their promises. 5. Other These Terms make up the entire agreement between you and RippleAdz regarding your use of our network and as a viewer. Some of the Products that we offer are also governed by supplemental Terms. If you use any of those Products, supplemental Terms will be made available and will become part of our agreement with you. For instance, if you access or use our Products for commercial or business purposes, such as buying goods, selling products, developing apps, managing a group or Page for your business, or using our measurement services, you must agree to our Commercial Terms. If you post or share content containing music, you must comply with Music Guidelines. To the extent that any supplemental Terms conflict with these Terms, the supplemental Terms shall govern to the extent of the conflict. If any portion of these Terms is found to be unenforceable, the unenforceable portion will be deemed amended to the minimum extent necessary to make it enforceable, and if it can’t be made enforceable, then it will be severed, and the remaining portion will remain in full force and effect. If we fail to enforce any of these Terms, it will not be considered a waiver. Any amendment to or waiver of these Terms must be made in writing and signed by us. You will not transfer any of your rights or obligations under these Terms to anyone else without our consent. You may designate a person (Called a legacy contact) to manage your account if it is memorialized. If you enable it in your settings, only your legacy contact or a person who you have identified in a valid will or similar legal document expressing clear consent to disclose your content to that person upon death or incapacity will be able to seek limited disclosure of information from your account after it is memorialized. These Terms do not confer any third-party beneficiary rights. All of our rights and obligations under these Terms are freely assignable by us in connection with a merger, acquisition or sale of assets, or by operation of law or otherwise. We may change the username for your account in certain circumstances (for example, if someone else claims the username and it appears unrelated to the name you use in everyday life). We always appreciate your feedback and other suggestions about our products and services. But we may use feedback and other suggestions without any restriction or obligation to compensate you, and we are under no obligation to keep them confidential. We reserve all rights not expressly granted to you. 6. Other Terms and Policies that may apply to you RippleAdz Standards: These guidelines outline our standards regarding the content that you post to RippleAdz and your activity on RippleAdz. Commercial Terms: These Terms apply if you also access or use our Products for any commercial or business purpose, including advertising, using our measurement services, or selling goods or services. Community Payment Terms: These Terms apply to payments made on or through RippleAdz. Commerce Policies: These guidelines outline the policies that apply when you offer products or services for sale on RippleAdz. Music guidelines: These guidelines outline the policies that apply if you post or share content containing music on RippleAdz. Self-serve Ad Terms: These Terms apply when you use self-serve advertising your campaign. Recommendations guidelines: The RippleAdz recommendations guidelines our standards for recommending and not recommending content. Live Policies: These policies apply to all content broadcast to RippleAdz Live. 1. Overview Understanding our Advertising Standards Our Advertising Standards provide policy detail and guidance on the types of ad content we allow, and the types of ad content we prohibit. When advertisers place an advert, each ad is reviewed against our policies. Our Advertising Standards also provide guidance on advertiser behavior that may result in advertising restrictions being placed on a business account or its assets (an ad account, Page or user account). If you think that your ad was mistakenly rejected, or if you think that your business account or its assets were mistakenly restricted, you can request a review of either decision. Common points of confusion to help you build a compliant and user-friendly ads experience, we’ve highlighted some common areas of confusion. Personal attributes Ads must not contain content that asserts or implies personal attributes. This includes direct or indirect assertions or implications about a person’s race, ethnicity, religion, beliefs, age, sexual orientation or practices, gender identity, disability, physical or mental health (including medical conditions), vulnerable financial status, voting status, membership in a trade union, criminal record or name. Overview At RippleAdz, we want people in our community to have a positive experience when they see ads. Ads that make assumptions about people could be perceived as intrusive, unsettling or inaccurate. For this reason, we don’t allow advertisers to run ads that assert or imply the personal attributes of their audience. Instead, ads should focus on the benefits of the product or service being advertised. Guidelines Ads can’t: Assert or imply that the advertiser is aware of someone’s personal attributes or the personal attributes of their family Assert or imply that the advertiser is aware of someone’s personally identifiable information, such as their name Assert or imply that the advertiser is aware of someone’s voting status Request information about someone’s personal attributes Address sensitive personal preferences and practices, such as sexual orientation or practice Ads can: Broadly reference personal attributes that aren’t listed above, such as calling someone “Black” or “White” to reference where they live. Contain passing reference to a personal attribute. This includes gender, age groups or age ranges. Include names of celebrities or fictional characters. Use “you/your” language without a personal attribute. Make public service announcements that inform the public about issues related to personal health attributes, as long as they don’t assert someone or their family has a health condition. Adult content Ads must not contain adult content. This includes nudity, depictions of people in explicit or suggestive positions, or activities that are overly suggestive or sexually provocative. Ads that assert or imply the ability to meet someone, connect with them or view content created by them must not be positioned in a sexual way or with an intent to sexualise the person featured in the ad. Overview This policy provides additional protections for people who use our technologies beyond what is prohibited in the Community Standards’ Adult Nudity and Sexual Activity policy. Advertisers can’t run ads that contain adult content. As a global company, we take into account the wide array of people from different cultures and countries who see ads on our platform, and their varying cultural sensitivities around adult content. We understand that nudity can be shared for a variety of reasons and make certain exceptions in ads related to art and health. Guidelines Ads can’t: Depict nudity where otherwise permitted by the Community Standards or implied nudity, such as removing clothes Depict excessive visible skin, even if not explicitly sexual in nature Contain images focused on individual body parts, even if not explicitly sexual in nature Promote dating services where the focus of the ad is on a partly clothed model Ads can: Show photographs of paintings, sculptures and other art that depicts nude figures, as long as there’s no explicit focus on nude private body parts or sexual acts Include focus on private body parts in the context of breastfeeding or breast health, as long as there’s no explicit nudity Depict nipples in the context of breast health, as long as the ad creatives are illustrations or medical diagrams and target people aged 18 or older Advertising restrictions on business assets In addition to reviewing ads, we monitor and investigate the behaviour of advertisers on our technologies. In some cases, we may apply restrictions on advertisers that limit their ability to advertise. These restrictions are meant to help protect people from poor experiences and support meaningful connections across our technologies. We may apply advertising restrictions when an advertiser doesn’t follow our RippleAdz Advertising Standards or other policies and terms. We may also apply advertising restrictions in the following scenarios: We suspect an advertiser’s RippleAdz business account or business assets have been compromised or hacked. Learn more about how to secure a hacked account. An advertiser doesn’t meet our authentication requirements for account security. An advertiser is new, in which case we may apply limits on which features they can access until we can be sure they’re consistently following our policies. Advertising restrictions may include limits on the amount an advertiser can spend per day, loss of access to some advertising features, or loss of the ability to advertise through RippleAdz. Advertising restrictions for policy violations If we find that an advertiser doesn’t follow our Advertising Standards or other policies and terms, they may face advertising restrictions. The restrictions may be applied on an advertiser’s RippleAdz business account, or user account: RippleAdz business account: A type of account that connects and centralizes business assets, such as ad accounts and product catalogues, across the RippleAdz ecosystem so that people can manage these assets together as a unified online business. Ad account: An account used for managing ads across RippleAdz technologies, which allows advertisers to create ads and advertising campaigns, pay for ads and see insights and analytics and receive reports. Upload Page: A product that lets people and businesses create an advert. Every advertiser will need to have a Business Account created before they can advertise. User account: A user account, or personal account, is the account of the specific/individual person who is viewing adverts and build a network of members and is paid for his/her participation on the network. When a business account, or user account is restricted, an advertiser won’t be able to use it to advertise across our technologies. For example, if an advertiser has a restricted page, they won’t be able to run ads associated with that member. Note that if a user account is restricted from advertising it will usually be because of age and or his/her own limits on the adverts they want to receive. Below are some common examples of policy violations that may result in advertising restrictions. Violating content Ads must go through our ad review process and comply with our Advertising Standards. If we find that an advertiser runs ad content that severely or repeatedly violates our policies, we may apply advertising restrictions on their business account, or user account. Note that our ad review process may extend to the destination of an ad, such as its landing page. Read our violating content policy. Evading enforcement Any attempt to evade our review process or other enforcement actions is not allowed. If we find that an advertiser engages in this behavior, we may apply advertising restrictions on their business account, or user account. Examples of attempts to circumvent our review processes include: Attempting to create new ad accounts or other business assets after we’ve disabled existing accounts for violation of our policies Running the same or similar policy-violating ad across multiple business assets Running ads that have no clear business goals across multiple business assets Sometimes advertisers will run ads that have no clear business goals in the attempt to work around our ad review process and appear to be policy-compliant. Take the example below, which wasn’t run by a meditation, life coach or stress management business. Example ad text: “Remember to breathe today.” Example ad image:   While this ad doesn’t violate any specific content policy, it doesn’t have any clear business goal and isn’t clearly connected to the business of the page. Therefore, we may consider it suspicious behavior, and if we see this repeatedly, we may apply advertising restrictions. Account authenticity Accountability and transparency into who is running an ad is critical to the integrity of our advert ecosystem, and we want to support authentic connections between people and businesses. If we find that an inauthentic user account set up an ad account, page or business account to run ads, an advertiser may face advertising restrictions. Examples of violations of our account authenticity policy include: Use of inauthentic user accounts to set up a page, ad account or business account to run ads on our technologies Managing business assets that are associated with or connected to inauthentic user accounts, such as a business account with multiple linked ad accounts that were set up by inauthentic users Violating networks or associations Advertisers must not manage business assets that are connected to other abusive business assets or display behavior similar to business assets that we’ve already taken down. If we find that an advertiser engages in this behavior, we may apply advertising restrictions on their business account, or user account. Advertising restrictions for unusual activity When we notice unusual activity on your business account, or user account, we may temporarily restrict certain features while we investigate the issue. These restrictions can include limited advertising spending or create a new advert. There may be actions for you to take to try to resolve any restrictions, and you can review those actions in Account Quality. Note: If you suspect your business asset has been hacked, learn more about how to secure a hacked account. How to appeal advertising restrictions If you believe your business account, or user account was incorrectly restricted, you may be able to request a review of the decision in Account Quality. Always keep in mind, requesting another review of our decision will not hurt your standing with our company in any way. 2. RippleAdz advertising policy principles Advertisers contribute to the RippleAdz community in many ways, including highlighting new products and services or drawing attention to events and issues. To help keep both businesses and organizations who use our ad tools safe and create a welcoming environment for everyone who uses our products and services, we have put in place our Advertising Standards to guide what is allowed across RippleAdz technologies. Advertisers running ads across RippleAdz technologies must follow our Community Standards and our Advertising Standards. Our advertising policy principles Our policies are guided by our company’s core values and the following principles: PROTECTING PEOPLE FROM UNSAFE AND DISCRIMINATORY PRACTICES Our policies require all advertisers to comply with the laws in their jurisdiction, not engage in discriminatory practices, and not sell illegal or unsafe substances. PROTECTING PEOPLE FROM FRAUD OR SCAMS Our policies prohibit ads promoting products, services, schemes or offers using deceptive or misleading practices, including those meant to scam people out of money or personal information. PROMOTING POSITIVE USER EXPERIENCES Because ads may be delivered to people in their Feed from the application, we want to help ensure that the ads don’t detract from the overall experience across our technologies. For that reason, we prohibit ads containing shocking, sensational or excessively violent content, certain adult content and profanity. We also prohibit other objectionable material, such as content implying or attempting to generate negative self-perception in order to promote diet, weight loss or other health-related products. PROMOTING TRANSPARENCY We strive to make advertising more transparent and to give people more information about the ads they see as well as a compensation plan. It also offers additional information on ads such as questions and a slider or a “yes” or “no” option including a range of questions asked to provide accurate information about spend, insurance, cars, houses, banks and many more verticals. Ads about these topics are visible to those who are part of that specific demographic and will not receive adverts if it is not part of their demographic. We also have a page on our website where adverts are stored for up to 30 days, this page is visible to the all members on our network as well as the general public, ads can be viewed again if missed by members on the network, without compensation. Enforcement of our policies We use automated and, in some instances, manual review to enforce our policies. Beyond reviewing individual ads, we also monitor and investigate advertiser behavior, and may restrict advertiser accounts that don’t follow our Advertising Standards, Community Standards or other RippleAdz policies and terms. Our review process may not detect all policy violations, and ads remain subject to review and re-review and may be rejected for violating our policies at any time. It is an advertiser’s responsibility to understand and comply with our policies outlined in RippleAdz’s Advertising Standards, our Terms of Service and any other applicable terms and guidelines, and all local laws and regulations. Advertisers whose ads are rejected will typically be provided with an opportunity to edit their ads in order to bring them into compliance and can request another review if they believe their ad was incorrectly rejected. 3. The ad review process: Our ad review system relies primarily on automated tools to check ads and business assets against our policies. Our ad review process starts automatically before ads begin running, and is typically completed within 24 hours, although it may take longer in some cases. During this review, the status of the ad will be “In review”. Additionally, ads may be reviewed again, including after they are live. You can find more information in our Business Help Centre. What is reviewed The ad review system reviews ads for violations of our policies. This review process may include the specific components of an ad, such as images, video, text and targeting information. Business asset review We also review and take action on an advertiser’s business account or its assets (ad accounts, user accounts). As part of our review, we assess whether the account or its assets have violated our policies. Outcome of review If a violation is found at any point in the review process, the ad will be rejected, and the business account or its assets may be restricted. Lower-quality ads that do not necessarily violate our policies may experience affected performance. You can find more information about how quality may affect your ad in our Business Help Centre. If a business account or its assets (ad account or user account) is restricted, that account or asset can’t be used to advertise across our technologies. If a user account is restricted from advertising on a business account or ad account, other members of those accounts may still be able to advertise. Re-review of ads remain subject to review and re-review at all times and may be rejected or restricted for violation of our policies at any time. It is your responsibility to understand and comply with our policies. 4. What to do if your ad is rejected or if your business asset is restricted Create a new ad or edit your ad You may create a new ad or edit your ad to comply with our policies. These ads will be treated as new ads and reviewed by our ad review system. Check this Page for editing steps. Request another review If you believe that the ad account, user account or business account was incorrectly rejected or restricted, you can request a review of the decision in Account Quality. Intellectual property infringement Content that infringes upon or violates the intellectual property rights of a third party or RippleAdz. Third-party infringement Ads may not contain content that infringes upon or violates the intellectual property rights of any third party, including copyright, trademark or other legal rights. This includes, but is not limited to, the promotion or sale of counterfeit goods, such as products that copy the trademark (name or logo) and/or distinctive features of another company’s products to imitate a genuine product. Brand endorsement Ads must not imply an endorsement or partnership of any kind with any of RippleAdz’s brands, or an endorsement by any other RippleAdz brand, technology or programme. Brand usage in ads linking to social media content (including Pages, groups, events or websites that uses social media Login) may make limited reference to “Facebook” or “Instagram” in ad text for the purpose of clarifying the destination of the ad. Ads should not represent any of RippleAdz’s brands in a way that makes it the most distinctive or prominent feature of the creative. RippleAdz’s brand assets should not be modified in any way, such as by changing the design or color, or for the purpose of special effects or animation. Copyrights and trademarks All other ads and destination (landing) pages must not use our copyrights, trademarks or any confusingly similar marks, except as expressly permitted by the RippleAdz Brand Resource Centre, or with our prior written permission. User interface screenshots When featuring the user interface (UI) of any RippleAdz brands in an ad, the ad must accurately depict how the UI currently appears and functions in the product. If an action or functionality depicted cannot happen in the current product or within the current UI, then it cannot appear to happen in an ad. Depictions of the UI in ads must be featured within the context of a relevant device (for example, mobile or desktop) and as permitted by the RippleAdz Brand Resource Centre. The UI may not be modified in any way, including, but not limited to, adding special effects, interference or animation. Glyphs (special characters) or elements of the UI may not be used separately or individually. Data use restrictions Ensure that any ad data collected, received or derived from your survey ad (“RippleAdz advertising data”) is only shared with someone acting on your behalf, such as your service provider or advertising agency, inhouse marketing division. You are responsible for ensuring that the person/agency who are responsible, protect any RippleAdz advertising data or any obtained from us, limit their use of all of that information, and keep it confidential and secure. Don’t use RippleAdz advertising data for any purpose (commingling data across multiple advertisers’ campaigns, or allowing piggybacking or redirecting with tags), except on an aggregate and anonymous basis (unless authorized by RippleAdz) and only to assess the performance and effectiveness of your RippleAdz advertising campaigns. Don’t use RippleAdz advertising data, including the targeting criteria for your ad, to build, append to, edit, influence or augment user profiles, including profiles associated with any mobile device identifier or other unique identifier that identifies any particular user, browser, computer or device. Don’t transfer any RippleAdz advertising data (including anonymous, aggregate or derived data) to any ad network, ad exchange, data broker or other advertising or monetization-related service. Things you should know The Advertising Policies apply to: Ads and commercial content served by or purchased through RippleAdz, on or off the RippleAdz services. Ads appearing within apps on RippleAdz and Your use of RippleAdz’s advertising products and services is part of “RippleAdz” under RippleAdz’s Statement of Rights and Responsibilities https://rippleadz.com/legal/terms , the “SRR”) and is subject to the SRR. You may be subject to additional terms or guidelines if you use certain RippleAdz advertising-related products or services. Advertisers are responsible for understanding and complying with all applicable laws and regulations. Failure to comply may result in a variety of consequences, including the cancellation of ads you have placed and termination of your account. We do use sensitive personal data for ad targeting, only if you willingly provide the data to use for advert viewing purposes. Topics that you choose for targeting your ad don’t reflect the personal beliefs, characteristics or values of the members who use RippleAdz. Once displayed, ads are public information. Ads may be reshared and accessed outside of the targeted audience, including from the RippleAdz Page running the ads, after its been broadcasted on the network platform, or within RippleAdz Products. If users have interacted with your ad, your ad will no longer be available on the platform, only on the RippleAdz website, a page specifically created for advertisers to upload their adverts for those who have missed out on the initial broadcast. The advert will stay on the page for 30 days until its removed by us, advertiser may also remove the adverts on their own. If you are managing ads on behalf of other advertisers or corporate companies (Advertising agency), each advertiser or client must be managed through separate ad accounts. You must not change the advertiser or client associated with an established ad account; set up a new account. You are responsible for ensuring that each advertiser (Agency or individual) complies with these Advertising Policies. As stated in our Community Standards, you must not sell, rent, buy or exchange site privileges, such as administrative access, for assets that belong to you or that you manage. Helping anyone evade or circumvent our enforcement of our policies or Terms of Service is also prohibited. We reserve the right to reject, approve or remove any ad for any reason, in our sole discretion, including ads that negatively affect our relationship with our users or that promote content, services or activities, contrary to our competitive position, interests or advertising philosophy. For policies that require prior written permission, RippleAdz may grant these permissions. These policies are subject to change at any time without notice.


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